Since it was first developed in 1978, Pier 39 has been a popular destination for visitors and locals to the San Francisco area. This premier waterfront entertainment center is located just steps from the Fisherman's Wharf district and is also close to North Beach, Chinatown, and the Embarcadero. Pier 39 is easy to access via the historic F Market streetcars, and is frequented by numerous sightseeing tours. Many San Francisco Bay sightseeing cruises also depart from Pier 39.
Pier 39 is a hot spot for visitors of all ages. Here, you can find more than 110 shops, with a large majority of the shops owned by locals to give Pier 39 a distinctive San Francisco ambiance. Some of the many stores you can shop at here include the Alcatraz Book Store, the Cable Car Store, Chocolate Heaven, Silver Treasures, We Be Knives, Wines of California, and numerous others. Along with these unique, locally owned shops and boutiques, Pier 39 is also home to delicious restaurant options like Bubba Gump Shrimp Co. Restaurant and Market, the Crab House at PIER 39, Eagle Cafe, Fog Harbor Fish House, Forbes Island, Hard Rock Cafe, Neptune's Palace Seafood Restaurant, and others. You can also pick up snacks and sweet treats at stores like the Candy Baron, Aunt Fanny's Hot Pretzels, the Fudge House, and many more.
Pier 39 is more than just an outdoor shopping venue with stores and restaurants. Here, you can also find plenty of entertainment options. Adults and kids alike delight in watching the famous California sea lions sunbathing on the docks of the Pier 39 Marina. As you walk along the waterfront decks, you will encounter numerous street performers and vendors on-hand to entertain you. You will also want to make some time to explore the world famous Aquarium of the Bay, and enjoy the fun at the San Francisco Carousel, Magowan's Infinite Mirror Maze, Theatre 39, and the TurboRide 4D Experience.
Tours that visit or drive by Pier 39 include the San Francisco City Tour, the Deluxe San Francisco City Tour, the Motorized Cable Car Tour with Bay Cruise, the San Francisco City Tour and Bay Cruise Combo, the San Francisco Hop On / Hop Off Trolley Tour, and others.
Experience all that the premier entertainment center of San Francisco's Pier 39 has to offer!
